INDUSTRY AND PRESS DAYS:

Auto Show Attracts Major Industry Events

Before the doors swing open to the public, the New York International Auto Show gears up for three days of exclusive access and groundbreaking revelations during its Industry and Press Days.

Below are just a few of the Industry Events the New York Auto Show will host:

This crucial lead up to the show sets the stage for the automotive industry to unveil its latest innovations, connect with the press, and engage in discussions about the future of mobility. In addition to new vehicle debuts during Press Days, the Automotive Forum, World Car Awards, and MediaPost’s Automotive Marketing Conference will take place at the Show.

New York Automotive Forum

MARCH 31, 2026
JAVITS CENTER, NYC

J.D. Power, NADA, and the New York International Auto Show are thrilled to announce the return of the Automotive Forum to New York City on March 31, 2026. This must-attend, one-day event precedes the New York International Auto Show and serves as a crucial gathering point for the industry’s most influential leaders to delve into a myriad of pressing topics shaping the automotive landscape.

Set against the vibrant backdrop of New York City, the Automotive Forum promises a day packed with invaluable insights, engaging discussions, and unparalleled networking opportunities. Whether you’re a seasoned industry veteran or a budding entrepreneur, this event offers something for everyone.

Join us for the latest economic and automotive forecasts, where experts will provide in-depth analysis and forecasts on the industry’s trajectory in the coming years. From navigating supply chain disruptions to adapting to shifting consumer demands, attendees will gain a comprehensive understanding of the forces driving change in the automotive market.

In addition to thought-provoking discussions and keynote addresses, the Automotive Forum provides attendees with ample opportunities to connect with industry peers, forge new partnerships, and exchange ideas face-to-face. Whether you’re looking to expand your professional network or gain valuable insights from industry insiders, the Automotive Forum offers a dynamic platform for collaboration and innovation.

Don’t miss out on this unparalleled opportunity to be part of the conversation shaping the future of the automotive industry. Join us on March 31, 2026, in New York City for the NY Automotive Forum and accelerate towards a brighter, more innovative future for the automotive industry.

World Car Awards

April 1, 2026
JAVITS CENTER, NEW YORK

It is the mission of the World Car Awards and its 100+ global jurors to recognize, reward and inspire automotive excellence, leadership and innovation in a rapidly changing automotive industry on a global scale.

To that end we test drive and evaluate new or fully redesigned vehicles that are for sale in multiple markets on more than one continent each year, voting to determine the World Car Design, World Luxury Car, World Performance Car, World Urban Car, World Electric Vehicle and World Car of the Year. Full vehicle eligibility requirements and our annual timeline can be found via the links in the menu above.

The awards were inaugurated in 2003, and officially launched in January 2004, to reflect the reality of the global marketplace.

The 2026 World Car of the Year Awards will be announced live during an awards ceremony at the New York International Auto Show on April 1, 2026.

MediaPost's Automotive Marketing Conference

Date: TBD
JAVITS CENTER, NEW YORK

While broad-reach splashy marketing efforts (think broadcast TV campaigns) are still part of the equation, automakers are spending more of their dollars and efforts on drilling down to niche customers.

Whether it’s the use of experiential, sponsorships or diverse influencers, finding customers where they live, work and play is more important now than ever.

The automotive segment is moving beyond reliance on the big media buy and testing and learning from a range of non-traditional channels – CTV, TikTok, gaming, charging stations and digital out of home, etc. This reflects a sharper segmentation of auto product development and marketing.

MediaPost’s Automotive Marketing Conference takes place on [Date: TBD] at the Javits Center – New York City – Room 1E08

 

World Traffic Safety Symposium

April 2, 2026
JAVITS CENTER, NYC

Bringing traffic safety to the forefront for 35 years, the World Traffic Safety Symposium brings together safety experts, policymakers, law enforcement agencies, and the auto industry to help address some of the critical issues facing road users.

The World Traffic Safety Symposium takes place on Thursday, April 2, 2026 from 9:00 am – 2:00 pm at the Javits Center – New York City.

  Agenda